banner advertising

When you are trying to make money off of the articles on your website, it is important to effectively promote your site so that you will attract customers and they can see just what a good, quality site you have. There are several ways to market and promote your website, one of them being though banner advertisements.

Banner ads can help bring visitors from other sites to your own. Although monthly fees can be expensive to advertise on high traffic sites, in the end it may be cheaper and/or a faster way to start seeing significant revenue from your website efforts, rather than waiting for SEO techniques to bring your own site to the top of search engine results. Aside from paying to advertise on someone else’s site, there are also free banner exchanges to choose from. We will look at the pros and cons of each banner advertising method below.

Free banner exchanges are when you and other sites exchange each others banners. Their banner will go on your site and your banner will go one their site. Although this option is free, there are two main problems with it. First, if you want your banner on a significant number of sites, it will mean cluttering your own site up with these banners. This could even shoot you in the foot if you run an affiliate website because, instead of clicking on your affiliate links, your visitors may be clicking on your banner exchange links. Secondly, you have to be really careful about the types of sites that you exchange banners with. Some sites like to gather a lot of banners so that they can be a directory or portal site and not have to have any real content. These banner farms or link farms will do nothing positive for your site and, in the meantime, you will be bringing them potential traffic.

As we saw above, paid banner ads cost money, but they will eventually pay off if you choose the right ones. You need to ensure that the site produces the amount of traffic that they say and that they have your ad placed in a way that invites visitors to click without being too pushy. You also want to choose a site that does not house too many other banners on the same page as yours or that there are no competitor links on the same page. Just a few simple strategies will go a long way in marketing your web site.

All in all, banner ads can end up being profitable for you site if you go about it the right way. If you do decide to check out banner advertisement as a marketing avenue, be sure to keep the above tips in mind.

About the Author
Keith Londrie II is a successful Webmaster and publisher of free-article-depot.com a website that specializes in providing articles on a wide variety of topics. Free article Depot dot come that you can publish your own articles or obtain articles for your own use on a web site or in an ezine. Visit free article depot Today!

Article source:
Making Money with Articles – Banner Advertisements

This article will show you how to create an easy banner for your website even if you don’t know a thing about HTML or graphic design. The only thing you need for this article to work for you is a graphics program,. such as: Paint Shop Pro, Adobe Photoshop, or some other graphics program of your preference. All of the instructions for this tutorial are given using Paint Shop Pro, however it will work for all programs as the basic functions are the same.

To get started, open your graphic program of choice. Once it is loaded, click on “File” then “New” in the menu. A box should then pop up letting you specify the settings you would like for the new image. Make sure it is sizing the project in pixels (NOT inches!) and enter 468 pixels wide and 60 pixels high. Leave the rest of the settings alone, except for the background, which you can change to whatever color you would like if your graphics program offers this option. If it does not, just make sure you enter the correct width and height, and the rest of the settings should be okay. Then click “Okay” to open that new project.

Now it has opened up a banner-sized square in your graphics program. If you have already chosen your background color, you can skip this step. Somewhere on your program there will be two colored squares. It will show one square behind the other. These are your foreground and background colors. Click once on the background color to select a new color of your choice. Once you have selected the color you like in the background (the square that is behind the other one), please click the icon in the tools menu that looks like a paint can – it is called the “Flood Fill” tool – click that icon once to select it. Then left-click once on the black banner in your program. This will fill the blank banner with the color of your choice.

Next we are going to add a photo or graphic to our banner. First find a graphic that you would like on your banner. This can be any size or shape and can be located on your hard drive or on the internet. If it is on your hard drive, go ahead and go to your graphics program and click “File” the “Open” and open that particular graphic on your hard drive. If it is on the internet, right-click the image on the internet and select “Copy”. Then go back to your graphics program and click on “Edit” in the menu, then “Paste as new image”.

Now that you have your graphic opened in your graphics program, click on it once to make sure it is selected, then go to the top menu and click “Edit” then “Copy”. Then click back on your banner that you’ve started and go to the top menu again and click on “Edit” then “Paste as New Layer”. Now you will see the image you selected on your banner. However it is most likely too big for the banner as it is, and you may need to move it around. So next you will want to click on the resize tool in your graphics menu. Depending on your graphics program, this may be a pointer, what looks like dotted lines, or something else entirely. In Corel Paint Shop Pro Photo XI it is called the “Pick Tool”. However yours should say “resize” or something similar. You will know you have the right tool when it allows you to click and drag the sides of the image you pasted to allow you to resize it in your graphics program. Go ahead and resize the graphic to the size you need it and move it to where you would like it to sit on your banner.

Next we will want to add text. Whenever you are working with graphics, you will always want to put everything new you add onto a new layer, so that it is easier to work with. So click on “Layers” in your menu (or the corresponding button on your own graphics program) and then click on “New Raster Layer”. Once you have added a new layer to your image, you are ready to write on it! Click the text tool (that will look like a capital A), and add the text you would like to your banner by clicking on it. You can also change the font size, font type, make it bold or italic, etc. at this point.

Once you have finished adding the text to your banner, you are mostly finished! You can add anything else at this point or change things as you feel you need to. As this is a tutorial for making only basic banners, we only provide instructions for images and text. You may wish to experiment with the various things your graphics program can do at this point, such as adding dropshadows, text effects, texture effects, and much more!

Now you are ready to save your work, so click on “File” in the top menu, then “Save As..” then when the window pops up to save the file, save it in a place on your computer where you can easily access it. Be sure to name it something you can easily remember, and select the file extension you would like to save it as (for banners, this is usually .JPG). Now you have your banner created and saved to your hard drive. At this point you can upload it to your webspace on the internet, or add it to your email signature, banner exchanges, or anything else you would like to use it for. Congratulations on making your first banner!

About the Author
Stephanie Davies is a 28 year old work at home mom to a 9 year old boy in Mid-Missouri. Her hosting company, Hosting WAHMs offers premium webhosting from $2 per month and up, with an easy to use sitebuilder! She also loves to knit, build websites, and talk to people.

Article source:
How to Make A Simple Banner For Your Website

When you are trying to make money off of the articles on your website, it is important to effectively promote your site so that you will attract customers and they can see just what a good, quality site you have. There are several ways so market and promote your website, one of them being though banner advertisements.

What Banner Ads Can Do For You

Banner ads can help bring visitors from others sites to your own. Although monthly fees can be expensive to advertise on high traffic sites, in the end it may be cheaper and/or a faster way to start seeing significant revenue from your website efforts, rather than waiting for SEO techniques to bring your own site to the top of search engine results. Aside from paying to advertise on someone else’s site, there are also free banner exchanges to choose from. We will look at the pros and cons of each banner advertising method below.

Free Banner Exchanges

Free banner exchanges are when you and other sites exchange each others banners. Their banner will go on your site and your banner will go one their site. Although this option is free, there are two main problems with it. First, if you want your banner on a significant number of sites, it will mean cluttering your own site up with these banners. This could even shot you in the foot if you run an affiliate website because, instead of clicking on your affiliate links, your visitors may be clicking on your banner exchange links. Secondly, you have to be really careful about the types of sites that you exchange banners with. Some sites like to gather a lot of banners so that they can be a directory or portal site and not have to have any real content. These “banner farms” or “link farms” will do nothing positive for your site and, in the meantime, you will be bringing them potential traffic.

Paid Banner Ads

As we saw above, paid banner ads cost money, but they will eventually pay off if you choose the right ones. You need to ensure that the site produces the amount of traffic that they say and that they have your ad placed in a way that invites visitors to click without being too pushy. You also want to choose a site that does not house too many other banners on the same page as yours or that there are no competitor links on the same page.

All in all, banner ads can end up being profitable for you site if you go about it the right way. If you do decide to check out banner advertisement as a marketing avenue, be sure to keep the above tips in mind.

About the Author
Pino Tedesco is a leading web content provider, through free articles that are able to be copied from his article directory. Also you can submit articles with your backlink to his directory at www.articlelog.com to generate more web site traffic and sales

Article source:
Banner Advertisements – Making Money with Articles

Lining Internet pages throughout the World Wide Web are the trademark banner advertisements. Its ability to lure visitors with its content and strategic design can either make or break a business.Its quintessential element is clear: to pave the way for businesses to promote themselves. With a solid banner ad, many advantages could come to play: high clickthroughs, brand awareness, increased sales, and more. It only makes sense to design your banner ad to its highest potential. With the following strategies, you will be attracting swarms of Internet traffic to your site in no time.

Clickthrough rates are highly helped by the use of power words that encourage visitors to take action. Prompts such as “Click here”, “free newsletter”, or “pay a visit” can create a sense of urgency within the visitor to click on your banner. Another bona fide tip is to analyze banner ads that’ve caught your attention. Ever notice how Orbitz’ banner ads contain mini games for users to play with before following through to the main page? This is a perfect example of an interactive banner. Interactive banners have buttons and icons throughout that simulate action when clicking.Attracting quality attention to your banner advertisement comes with using a powerful color scheme as well. Complimentary colors, a consistent emphasis throughout, and the bolding and highlighting of important keywords like “click here” or “limited offer” can add a spark to your ads design. Don’t forget to have 7 words or less. Too much text is grounds for clutter and will be ignored.
Remember, make sure the file size of your banner is small! Web browsers on the Internet can navigate at outrageous speeds, not even allowing time for webpages to laod fully. If the page in which your banner is in takes more than 10 seconds to load, the chances of having your banner seen is pretty low. Nobody will click a banner they can’t see.

Need programs to help you get started? Instead of paying a professional designer to create your ad, you can make them for free at sites like addesigner.com, bannermakerpro.com, and a free trial at swttext.com. After making your masterpiece using the above techniques, join link exchange programs and distribute your banner to attract your target market. Expertly designed banner advertisements mean nothing with link swaps and link trade directories being used. Try http://magiklinktrader.com or link-city.com and exchange links with 1000’s of people to boost that traffic. However, keep in mind that you must target your niche audience for the best chances of success.

About the Author
Ryan Smith is the owner of http://www.mustviewads.com and Hot Web Ring, which offers high quality traffic for free! Find out more at http://www.hotwebring.com

Article source:
Excel with Banner Advertisements for Better Traffic Generation